travel and lifestyle creator

trusted by clients worldwide to elevate their personal brand and create a lasting impression.

Hello, I'm Anita

Many industries, including travel, fashion, skincare and lifestyle, remain predominantly white. Holidays like skiing, walking tours, unusual experiences, places to visit off the beaten track, and cruises often fail to reflect our diverse world. I want to challenge this status quo by working with forward-thinking brands that value representation and are ready to embrace change. It's time for brands to wake up and recognise that inclusion isn't just a trend to pay lip service to - it's necessary.

As a travel and lifestyle content creator with a dedicated audience of women aged 45 and over as clients and followers, I bring a unique perspective to travel and fashion. As a successful British-Indian woman with over 28 years in the fashion industry, I am deeply committed to championing inclusion and diversity in everything I do. I strive to show women of all colours and backgrounds that there is a whole world out there waiting to be explored - even if our representation in these spaces is still limited.

I connect deeply with my audience through my content by sharing relatable, authentic stories. I post consistently on Instagram, creating engaging reels, carousels, and highlights that blend personal narratives with actionable tips. My blog extends this connection, featuring detailed travel guides, styling advice, and collaborative brand stories. Read my blog posts here.

Every piece of content I create is designed to inspire confidence and celebrate individuality, encouraging women 45+ to step out of their comfort zones and explore new things, new experiences, and new places with confidence and style. Please scroll to see my media kits.

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connect with my audience through my content by sharing relatable, authentic stories.


Here's why I'm the ideal partner for your brand if you would like to showcase your brand on my Instagram and blog:

Authentic Representation: I offer genuine representation for women of colour, showcasing how your brand's products or services can resonate with a broader, more diverse audience.

Expertise and Trust: With almost three decades of experience in fashion working with over 9,000 individuals and a strong connection with my audience, I've built a platform that combines credibility with creativity. My followers trust my recommendations because they know I'm selective and authentic in the brands I collaborate with.

Engaging, High-Quality Content: From beautifully shot visuals to compelling storytelling, I create content that captures attention and drives engagement. I'm adept at leveraging platform trends to ensure your brand reaches its target audience effectively.

Focus on Diversity: I highlight the importance of inclusion in every collaboration. Partnering with me means aligning your brand with values that celebrate individuality and embrace all women, regardless of colour, size, or background.

Relatability and Inspiration: My audience sees me as a relatable role model. As a British-Indian woman who has navigated an industry where representation is scarce, I've built a community that values authenticity and empowerment, with a bit of humour thrown in for good measure!

Creating impactful, meaningful content that drives results together.


I'm here to help your brand stand out by championing diversity, connecting with an often-overlooked audience, and inspiring women to embrace new experiences. Together, we can create impactful, meaningful content that drives results, fosters inclusivity, and celebrates the beauty of a diverse world.

My personal styling and corporate image clients are a testament to the trust individuals put in me. Not only do they turn to me for help with their image and confidence, but they often want to see my travel and lifestyle content, hence why my blogs receive well over 8,000 monthly views.

These metrics and the detailed testimonials and results showcased in my media kit highlight how my collaborations have directly driven sales and elevated brand visibility. Let's create something extraordinary together!

media kits

fashion & beauty OR travel & lifestyle

media kits

fashion & beauty OR travel & lifestyle


If your brand would like more information as how we may work together, feel free to download the media kits which show which brands I have collaborated with.

travel and lifestyle testimonials

what do my clients say...

travel and lifestyle blog

See my latest travel and lifestyle posts.

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